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Sieg is the author of the famous book 7 great lies of network marketing. In her book Zach Ertz Hat , she explains about the various lies prevalent in the network marketing industry.


The mlm network marketing industry does have a powerful business model, no question about. There are a countless number of people who have benefited from this business model. With all being said, things are not as bright and colourful as it seems.


The network marketing industry faces huge failure rates. Many people join a network marketing company but only a very tiny portion of them stay after a few months. Utter lack of skills as far as marketing and selling is concerned, is the real reason for this industry’s huge failure rate.


Lack of results due to low skill level can lead to a sense of desperation. Desperation is what leads people to do many things like prospecting strangers Nick Foles Hat , cold calling, etc. Buying leads and cold calling is very common in this industry and it is recommended by some upline leaders. Usually people go out and try what their leaders have advised them to do but since they lack the basic skills, all they would face is failure. Needless to say, after a point of time Dallas Goedert Hat , many realize that it’s not going to be worth it carrying on in the same fashion and they just quit.


Many of the major network marketing problems are mentioned in Ann Sieg’s 7 great lies of network marketing. The network marketing industry is responsible for a lot of crazy practices done by people because their leaders told them to do so. Imagine a situation where badly trained people go out and try selling stuff to anyone and everyone. No wonder, the failure rate is so high in this industry.


Due to a low entry level price point, many people join a network marketing business opportunity thinking that they can make money easily. Needless to say, these people are always the first ones to say “I quit” once they realize what this business is really all about. However this industry also has tons of really hard working Carson Wentz Hat , ethical, success oriented people who join it hoping to create a better lifestyle for them. Due to ineffective training, these serious people also struggle to succeed in their business. Majority of the current network marketing problems is due to the illogical marketing practices taught to the masses. The aim of these practices is to keep things simple as that is what would lead to duplication (which is key for succeeding in this business).


I agree that by making things simple and easy to follow, a lot of people can use it and make money. But oversimplifying everything is not a solution. There is a distinct need for real training that people can use and get results in their business. Due to this reason the network marketing industry is a victim of certain crazy practices such as cold calling Brian Dawkins Hoodie , dropping flyers, etc. In addition to all this, there are tons of motivational training sessions where leaders give out statements like “we are not really selling the products, we are merely sharing them with our close ones” Alshon Jeffery Hoodie , “we have the best products”, “everyone is your prospect” and similar stuff.


Consider this statement: “we are not selling, we are just sharing”. In network marketing